Robert’s attention to detail is sacred. Every plug that he puts out is totally and completely constructed by him. He personally picks the wood, designs the body, carves the lure, turns the lure, attaches the wires, seals the piece, air brushes the paint, ties the tails, attaches the hooks, labels the masterpiece and bags each and every lure with his own hands. These lures are fully sealed, meaning the whole lure is salt water tight and through wired with stainless steel to ensure a reliable connection while hauling in that catch of a lifetime. They are also constructed using stainless steel custom lips, Krok swivels and Wolverine split rings.